Orkney Tourism Group has appointed a new project officer to help support tourism businesses in the islands and drive forward plans to extend the county’s visitor season.
Kerry Wilson will also be working to identify any improvements needed in visitor access, reception and transport locally, while helping secure vital funding for tourism projects.
Originally from Aberdeen, Kerry studied Textile Design at Gray’s School of Art in the city, before moving to Glasgow and completing a Masters degree in Fashion Marketing at Glasgow Caledonian University. She then spent 12 years working in fashion retail in Glasgow and Edinburgh before deciding on a career change and move to Orkney.
Kerry’s partner Iain is Orcadian and she has been a regular visitor to the county for several years.
She said: “After a successful and enjoyable career in retail management I felt the time was right for a new challenge and the role of OTG project officer was hugely appealing. I’ve loved Orkney from my very first visit and this job gives me an opportunity to contribute to the growth of what is a crucial industry for the islands.
“I’m really looking forward to working closely with Orkney’s wonderfully diverse tourism businesses and helping them, and the OTG board, in their efforts to boost the islands’ reputation as a destination.”
Orkney Tourism Group is a not-for-profit company set up in 2005 to represent, support and assist tourism businesses in Orkney. The group currently has around 450 members, covering all sectors of the industry.
Kirsty Mainland, chair of OTG, said: “Although Orkney is well established as a very high quality visitor destination we must never rest on our laurels. At OTG we are constantly working to identify how we can better support our many tourism businesses and continue to build a sustainable and successful sector in Orkney against an increasingly competitive global backdrop. Appointing a project officer is a key step in this process.”
Ms Mainland added: “Kerry brings a great deal of enthusiasm and energy to this important and challenging role and her appointment will go a long way towards helping us achieve the aims of the action plan drawn up by the Area Tourism Partnership. She’ll be the first point of contact for our tourism businesses and will also liaise with other groups and agencies, both within and outwith Orkney, ensuring there’s a constant exchange of ideas and best practice to benefit the local industry.”